The Direction
Your brand’s next era, styled, shot, and scripted into existence.
The Direction is my project-based creative direction offer. No matter your stage, we’ll craft branding, campaigns, visuals, and packaging that not only look good but feel like you. From big-picture rebrands to sharp photoshoot concepts, I’ll bring structure, storytelling, and aesthetic vision to every corner of your brand.
Who it’s for:
Whether you’re starting fresh, pivoting, or scaling, you know your brand needs more than a moodboard — it needs taste, clarity, and execution. You want a creative director who can take your ideas (half-baked or fully baked) and turn them into something cohesive, original, and elevated.
What’s Included*:
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Branding or rebranding concepts
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Photoshoot creative direction (moodboards, styling, shot lists)
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Packaging + product development support
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Collection or campaign direction
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Visual storytelling across platforms
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Brand audit + refinement
Deliverables*:
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1 x strategy session (60–90 min)
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Creative direction presentation (PDF + walkthrough)
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Moodboards & shot list outlines
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Packaging / campaign concepts
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1 round of refinements
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Optional add-on: vendor/design feedback
Timeline: scope-dependent
*depending on the agreed scope of work.